The Super Bowl witnesses hundreds of engaging and original advertisements every year. Companies can spend millions of dollars just to get seconds of run-time for their commercials. For our project, we wanted to determine just how effective these commercials are in raising awareness and interest for their products and services. We used articles about the most popular commercials (or the "best" and "worst" ones), in conjunction with Google Trends search data to determine what the correlation between searches of a company's brand and their Super Bowl popularity.